TEN LIMITED EDITION COLLABORATIONS.
Available exclusively at Sole DXB 2018
Sole DXB’s design-led concept store, Early Retirement has revealed its hotly anticipated annual collaborative merchandise line, partnering with ten influential global clothing brands and creators, to each design a limited edition tee, available only at Sole DXB 2018 from 6th- 8th December at Dubai Design District (d3).
A synergy of contemporary youth culture and modern day diversification, the Early Retirement capsule includes collaborations with the likes of; Bobbito Garcia, Hassan Hajjaj, Jeff Staple, Kappa, Mass Appeal, Precious Trust, The Basement, Titan, Young and Lazy, and includes the brand’s own Sole DXB edition. There will also be regional exclusives available from Sneeze Magazine.
Capturing the sense of freedom, diversity and escapism, the capsule collection represents the movement of change in contemporary youth culture. As the noise of today becomes louder, our escapisms become wilder, and Early Retirement captivates the emergence from one world to the next, with a sense of non-conformed liberty.
With only 100 pieces in production from each brand, the limited edition tees have been created exclusively for the event and will also feature in the newly launched campaign for this year’s Early Retirement. The campaign captures local youth who relate to the changing energy and feeling of contemporary lifestyle within the region. Although teased within editorial imagery, the collection will not be released until the opening weekend of Sole DXB.
For 2018, Sole DXB have also produced their own merchandise, with a range of limited edition accessories, available only at Early Retirement.
Get your tickets now: http://www.soledxb.com/tickets/
Creative Direction: Sole
Photographer: Farel Bisotto @farelbisotto
Studio: The Factory @thefactoryme
Menirah AlSuhaimi @menmia
AJ Adams @fvckyurface
Wathek Allal @ouchmyermharts
Amber Orah @amberorah
Imran Lukey @imran_lukey
Ron John @deadlive_r